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Ali G, doing his thing...

  
Ali G InDaHouse

***

Cinema Releases - March 22, 2002

Rated on a 4-star scale. Certificate 15. 88 minutes. Directed by Mark Mylod. Written by Sacha Baron Cohen, Dan Mazer. Starring Sacha Baron Cohen, Martin Freeman, Kellie Bright, Michael Gambon, Charles Dance, Rhona Mitra.


Ali G, you will recall, started life on Channel 4's "11 0'Clock Show". As played by Sacha Baron Cohen, he's a young pothead from Staines who somehow got it into his head that he's a gangsta-rapper. He talks about drive-by shootings and "me bitches", even though he lives at home and his neighbourhood has more old ladies than thugs.

The character was originally a satire of white kids who want to be black, and of the silly suburban adoption of urban posturing. His sketches were so funny because they showed him interviewing high-profile figures who thought he was a real guy. Ali went to Northern Ireland and asked David Trimble, "Would you marry a Catholic bird if she were well fit?" He met a female activist and asked her, "Do you think it's okay for women to try a bit of feminism at a party when they is drunk, and then go back to their boyfriends in the morning?" Talking to an economist about the metric system, Ali remarked, "Ay, me mate Dave deals in kilos." Most of the interviewees thought Ali was too stupid to be satirising them, and their clumsy attempts to answer were priceless.

The joke has gone a bit too far, with Ali G being imitated by the very kids he was mocking. So it goes. Now we have "Ali G InDaHouse", which is all about taking the joke too far -- seen in the context of a 90-minute feature film, Ali appears more puerile, adolescent and provincial than ever. In between street slang he talks about visiting local playgrounds and his mum doing his laundry. There's a scene where he gets on the radio to warn people about the film's villain, and he says, "Seriously, yo, this geeza is even more evil than Skeletor!"

So, the politics is gone on every level, and what we're left with is a very stupid character looking very stupid. But it's fun. Ali pops up at the beginning of the movie to childishly scrawl over the BBFC certificate, claiming that a 15 rating has no street cred. He interrupts the action when the character of his girlfriend appears onscreen to tell us, "Obviously in real life I is going out with someone much fitter."

The plot is an Ealingesque formula whereby a jealous deputy prime minister tries to embarrass his boss by enlisting Ali G as Member of Parliament for Staines. Of course, the plan backfires, as Ali's style of "keepin' it real" becomes enormously popular, and he becomes a national hero. There are satirical jabs here and there, but the main joke of "Ali G InDaHouse" is how small and pathetic Ali is compared to his massive ego. Other movies based on TV sketches -- yes, "Night at the Roxbury", I mean you -- have failed because their material is stretched thin at feature length. Here, that's kinda the point. The bigger you build the cult of Ali G, the more ludicrous it becomes.

I dunno. I thought I'd hate this movie, but I just couldn't help laughing at such moments as when Ali interrupted a climactic speech to say "This is well boring, innit?" The trailer leads us to believe that "Ali G InDaHouse" is going to be one of those movies where screenwriters misunderstand the appeal of popular TV characters, but it's more of a mockery of such movies. It will baffle and annoy foreign audiences, and I'm sure it won't date very well, but right here, right now, it's fun.

COPYRIGHT© 2002 Ian Waldron-Mantgani


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